Content Marketing

Tell innately good stories.

Content is the what; to pull a strategy is the how.

Content makes human and the web a lot more connected than ever. When you publish a content, what happens? Is it being read, shared, talked about? Does it provide value to your audiences? The idea of content marketing has been sold very well, but remains very perplexing for many. Content marketing is a branding play.

Take a graver look at how content marketing evolves, outgrows and progresses through Propelrr blog.

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Game of Thrones has the world hooked, Season 7 Premiere Records on the seventh season’s opening night. The mix of great storytelling, compelling characters, and DRAGONS makes a lethal combination...

Remember high school essays? We would be tasked to write about a topic with a specific minimum word or page count, then we’d try every trick in the book to...

What’s the most recent video you watched? Maybe a video of a cat being a cat? Or a video of a swearing politician whom you greatly disdain? Perhaps a sumptuous...

You produce content. The topic is such a wow, in-depth, and it sounds genius and fun. Then, someone reads your article and you only get “Oh man, this has absolutely...

Imagine this simple conventional scenario: You already have your content marketing strategy rolled out with all that jazz. Yet, you are still struggling to reach your target metrics — conversations,...

The movie Inside Out may now be under the radar, but it’s inarguably one of Pixar’s best movies to date. Forget the tickets sold and the profit earned. Forget the...

Buzzwords, for so many years, have been evident in the marketing industry. Young professionals, even if it makes them cringe, can speak it fluently. Metaphorical terms such as “bleeding edge,”...

Every well-laid out marketing initiative today would require content marketing as its core component given its multi-channel approach potential in reaching out varied target markets. Look at the Google chart...

Any word can be a jargon to anyone. Everyone has their own set of acronyms with a goal of reaching out to vendors, mothers, college graduates, newly-weds, pet-lovers, name it....

As more and more consumers are opting to breathe in online space, every brand should also bump into where their audiences are heading. We’re seeing brands of all sizes and...

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